Visit the future with Easyfairs

As one of the fastest growing event companies in the world, we organise over 200 events in more than a dozen European countries every year. We create unique meeting platforms, live and online, 365 days a year. Join us on our journey to becoming the trade fair organiser of the future!

To strengthen our team, we are now looking for a full-time or part-time permanent position at our location in Milan for a:

Head of Brand Relationships (f/m/d)

In this key role, you will actively shape the external impact and brand loyalty of our Seaquip trade fair. As Head of Brand Relationship, you are a central networker and bridge builder between brands, media partners, industry associations and the event platform right from the start. You are passionate about connecting brands, content and people and have a feel for the marine technology industry.

If you can build relationships with substance, think strategically and have a feel for relevant trends and topics, we can offer you a varied, innovative role in a committed, appreciative team.

Your tasks:

• Establishing and maintaining strategic partnerships with leading Italian and European boat builders and relevant premium brands
• Actively shaping the brand staging at our Seaquip trade fair, for example through VIP programmes, awards and curated show formats.
• Development of an innovative content strategy that picks up on industry trends and translates them into eye-catching formats
• Establishing a network of opinion leaders (‘Gods & Heroes’) and an advisory board with representatives of leading brands
• Conception and implementation of effective brand loyalty measures in close coordination with the event management
• Analysing target group potential and visitor dynamics to tap into new and relevant audience segments
• Monitoring key market trends and deriving strategic impulses for the further development of the trade fair platform
• Acting as the central point of contact for all topics relating to brand partnerships and content innovation

Your profile:

• Completed studies in marketing, PR, journalism, event management or a comparable qualification
• Ideally, you have already gained experience in the marine industry
• You find it easy to familiarise yourself with new topics thanks to your structured and goal-oriented way of working
• As a real organisational talent, you are able to multitask and work on topics thoroughly and in detail
• You are confident and stylish in discussions with decision-makers
• You are characterised by strong written and verbal communication skills and a high level of resilience
• Willingness to travel to the events
• You have a very good command of written and spoken Italian and English

What we offer:

• Everyday work - Varied, meaningful and responsible work in an international environment
• Working environment - Highly motivated, dynamic, international team with a lot of fun at work, a very good working atmosphere in the entire Easyfairs Group
• Team spirit - Appreciative feedback culture, openness and fast decision-making processes, numerous company events and incentives
• Working conditions - mobile, flexible workplaces, home office and remote working and flexible working hours
• Health - Modern and ergonomic workstations in the office
• Further training - We promote both professional and personal development through an extensive training and further education programme

Are you interested?

Then we look forward to receiving your application in English in PDF format with details of your availability and salary expectations via our careers page.

Your contact for HR questions:

Nicole Risse, HR-Coordinator

☎ +49 89 127 165 124

Your contact for technical questions:

Pier Paolo Ponchia, Head of Cluster

☎ +39 33 195 441 88

More information at:

www.easyfairs.com